Get $3 off any one Baby Essentials product with coupon code "baby3"! Learn more.

As simple as
squeeze, swipe, and sssigh

The first and only Organic Gripe Water Gel makes soothing your newborn’s belly ABC-Easy. As in, easy to apply. And easy to take-on-the-go. Enjoy $3 off your first purchase.

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Mom-Designed
Peace of Mind.

Mom-designed products to help you and your little one share greater bliss.

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Be Prepared for Anything.

Stock the nursery ahead of time with our mommy approved essential items that we’ve learned to always keep on hand.

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Now You can Shop Directly!

We are pleased to announce that you can now buy our products through our website.

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Take a Breath.
We’ve Got You.

We’ve got you covered with everything you need to keep you and your little ones happy and healthy.

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Yasmin’s Top Picks
Yasmin’s Top Picks
Yasmin, Mom + CEO
Moms Make it Better.™

Every day, in moments big and small, you’re there to make everything better. We get it. We’re moms, too. And we love being right here with you, listening to what you and your child need so we can create the most effective products we can.

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